Branding, multilingual websites, e-export and digital growth for ehram handweaving, natural stone (onyx and travertine), dairy and culture tourism businesses in Bayburt; delivered remotely, and on site in Bayburt when needed.
Bayburt's most distinctive asset is ehram: a geographically indicated women's wrap, woven by hand on a loom from natural wool without chemical treatment, and part of a centuries-old craft tradition. With the right brand and visual storytelling, ehram is a product with a powerful story that can sell at high added value in the boutique and gift market.
Natural stone is the city's industrial strength: Bayburt onyx, marble and travertine are processed and exported to dozens of countries across four continents. Employment in the sector has multiplied several times over with the stone processing plants that have been built; this is an export line that a multilingual B2B shop window can grow.
What puts Bayburt on the culture tourism map is the Baksı Museum: a distinctive museum model that brings traditional crafts together with contemporary art and also runs production units. It gives the city a high-quality culture tourism attraction.
Livestock and dairy form a strong base: milk produced on the high highlands becomes white cheese, curd cheese, kaşar and butter. The emphasis on natural production and the highlands makes these products very well suited to branding.
Mount Kop and the surrounding highlands hold potential for nature tourism, while stonework and the traditional building culture are also part of the city's identity. Bayburt therefore brings craft, natural stone and boutique culture tourism together in one place.
Bayburt's opportunity is to turn its handwork and its natural stone into digital value: ehram into a boutique brand and visual e-commerce, onyx and travertine into project-led B2B, Baksı and the highlands into multilingual culture tourism marketing, and dairy products into a brand. Tradition and production are strong; what is missing is digital visibility.
Bayburt is the city of geographically indicated ehram handweaving, of onyx and travertine, of distinctive culture tourism around the Baksı Museum, and of dairy products. Our craft branding, natural stone B2B and culture tourism packages are a precise fit for Bayburt.
We ordered the services according to the reality of Bayburt's ehram craft, natural stone and culture tourism. From a weaving workshop to a quarry, from a dairy producer to a tourism business around Baksı, we prepare a digital set-up that matches each business's own story, turning handwork into a boutique brand, stone into project-led B2B and tradition into culture tourism.
An identity that turns ehram into a boutique, premium brand through the story of handwork and its geographical indication.
02Visual-led e-commerce with delivery for ehram, gifts and dairy products.
03A multilingual B2B site for natural stone built around a colour, texture and project catalogue.
04Visibility in 'onyx / travertine supplier' export searches and 'Bayburt ehram / Baksı' searches.
05Aesthetic visual content for the weaving process, the Baksı Museum and the highlands.
06Project and importer targeting in stone; boutique consumer targeting in craft.
The situations we meet most often in ehram craft, natural stone and culture tourism, and how we solve them.
The problem. Geographically indicated ehram stays in a narrow, local market, and the handwork is not reflected in the price.
Our solution. With visual e-commerce and craft marketplaces that foreground the weaver and the natural wool, we sell ehram at premium prices in the boutique and gift market.
The problem. Onyx and travertine are processed, but they are invisible online to architects and overseas buyers.
Our solution. With a colour and texture catalogue, project references and 'onyx / travertine supplier' SEO, we reach international project buyers.
The problem. High-highland dairy products are sold locally and without a brand.
Our solution. With a brand built on natural production and the highlands, cold-chain delivery and e-commerce, we take the products to big-city markets.
The problem. The potential of the Baksı Museum and culture tourism is not worked on enough digitally.
Our solution. With a multilingual site, visual content and targeted advertising, we bring high-quality culture tourism visitors to the business.
The problem. The stoneworking tradition exists, but it does not turn into value-added products.
Our solution. With design-led decorative products and a project-based set-up, we turn stone into value-added, branded sales.
The problem. Marketing is running, but the return is not tracked.
Our solution. We measure craft sales, B2B stone enquiries and tourism bookings separately and put the budget into the most efficient channel.
Situation. Geographically indicated handwork sits in a narrow, local market and is not reflected in the price.
Our approach. Weaver and natural wool story + visual e-commerce + craft marketplace.
Outcome. Premium, value-added sales into the boutique and gift market.
Situation. Processed stone is available, but it is invisible to architects and overseas buyers.
Our approach. Colour and texture catalogue + project references + 'onyx supplier' SEO.
Outcome. Direct, value-added orders from international project buyers.
Situation. High-highland dairy products are unbranded and local.
Our approach. Natural production and highland brand + cold-chain e-commerce + content.
Outcome. Branded, regular sales into big-city markets.
Situation. There is high-quality culture tourism value, but weak digital promotion.
Our approach. Multilingual site + visual content + targeted advertising.
Outcome. More culture tourism visitors and bookings.
We take geographically indicated ehram into a boutique, premium brand through the story of the weaver and the natural wool.
We bring onyx and travertine to international architects and buyers through colour, texture and project references.
We run ehram e-commerce, natural stone B2B and Baksı culture tourism with the same team.
In Bayburt, small family businesses, quarry owners and weaving workshops or cooperatives set the tone; decisions are slow and grounded in trust and relationships, with ties running through Erzurum. In craft, the master weaver and the tradition matter; in stone, capacity and references.
In ehram and dairy, natural production, handwork and story come first; in natural stone, colour, texture and the project. Communication runs by telephone and WhatsApp, and in boutique branding and exports people are patient but look for a concrete return grounded in a story.
Yes. With visual e-commerce and craft marketplaces that foreground the handwork, the natural wool and the geographical indication, we sell ehram to collectors and boutique buyers.
Yes. With a colour and texture catalogue, project references and 'onyx / travertine supplier' SEO, we reach architects and overseas project buyers.
Yes. With a brand built on high-highland milk and natural production, cold-chain delivery and e-commerce, we take the products to the regional and big-city markets.
With a multilingual site, visual content and targeted advertising, we direct visitors interested in Baksı and Bayburt culture tourism to your business.
We foreground the weaver, the weaving process and the natural materials through content, and position ehram as a premium item in the boutique and gift market.
We position you for 'Bayburt', 'Bayburt ehram' and sector-specific searches, and we manage your Google Business Profile.
Ehram, natural stone, dairy or culture tourism — write in what you need and our Bayburt team will come back quickly.
Message us on WhatsApp →Tell us your business (ehram, stone, dairy, tourism) and your goal, and we will prepare a tailored proposal.
Request a proposal →We will review your brand and your e-commerce and B2B channels, then present a growth plan.
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