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04 Growth Partner — E-Commerce Growth Partnership

Grow with one team — drop the coordination overhead.

Digital marketing, SEO, e-commerce consulting and design: four services in one team. One contact, one strategy, one contract. Drop multi-agency coordination and focus on growth.

4 servicesin one team
6 monthsminimum commitment
1account manager
1 reportevery month, in writing
What is a Growth Partner?

Not an agency — a growth partner.

Growth Partner is a growth partnership model where you get the four critical services — digital marketing, SEO, e-commerce consulting and design — for scaling your e-commerce site, all from a single integrated team.

Most businesses buy these services from different agencies. The result: lost coordination, scattered ownership, fragmented strategy. The ad agency doesn't know what the SEO team is doing; the design team doesn't look at conversion data.

In the Growth Partner model, every channel talks to every other: ad strategy is fed by SEO intent, SEO content supports the ad message, design produces outputs that drive conversion. Data sits in one pool, decisions are made at one table.

4 services, 1 team

Four interlocking pillars of growth.

01

Digital Marketing

Google, Meta, TikTok, Yandex and LinkedIn ads. Strategy, management, optimisation, monthly reporting.

  • Performance Max and Meta Conversions API
  • Audiences and remarketing
  • Bid strategy management
  • Weekly performance monitoring
02

SEO

Technical SEO, on-site improvements and content strategy. We work to grow visibility for target queries and measure it; we do not guarantee rankings.

  • Core Web Vitals and structured data
  • Keyword and intent analysis
  • Measuring visibility in AI answers (GEO)
  • Monthly SEO report
03

E-Commerce Consulting

Conversion optimisation, product-page improvements, pricing and campaign strategy.

  • Purchase funnel and abandoned-basket analysis
  • Product page A/B tests
  • Cross-sell and upsell automation
  • Marketplace integrations
04

Design & Content

Product photo updates, campaign banner and slider design, UX improvements, brand consistency.

  • Product photography
  • Reels and TikTok video
  • Banner, slider and email design
  • Brand guidelines
Process

Why a minimum 6-month commitment?

The effect of multi-channel work builds up over time: months 1-2 set up infrastructure and measurement, month 3 brings the first comparable data, months 4-5 redistribute effort on that data, and month 6 is the review. In less time it is hard to assess each channel's contribution reliably.

  1. 01 Months 1-2 Foundation

    Work performed

    Infrastructure set-up, Pixel and analytics integration, keyword research, technical site audit, brand positioning.

    What the client sees

    Foundations are laid and every channel becomes measurable.

  2. 02 Month 3 First wave

    Work performed

    First ad optimisations, SEO content publishing, product page improvements; A/B tests begin.

    What the client sees

    The first comparable data appears; what each channel brings starts to become visible.

  3. 03 Months 4-5 Momentum

    Work performed

    Data accumulates; strong channels are reinforced, weak ones revised, creative rotation speeds up.

    What the client sees

    Enough data builds up; budget moves to the channels that work and results are compared with the starting values.

  4. 04 Month 6 Review

    Work performed

    The first six months are assessed: what works continues, what does not is changed, and the next period's targets are written down.

    What the client sees

    Target and actual values are reported side by side; the decision to continue rests on data.

Who is it for?

Is Growth Partner right for you?

Not sure where the problem is

You have an e-commerce site but sales are not where you want them, and you want to see which channel, page or offer is the problem.

Multi-agency fatigue

You buy ads, SEO and design from separate agencies and lose coordination. You want one point of contact.

Brand builders

You want brand awareness as well as performance; paid and organic need to work together.

Seasonal peaks

You want to be fully prepared for Eid, Black Friday and campaign periods.

When it is not the right fit

If you need short-term help on a single channel (for example only Google Ads or only SEO), or your monthly ad budget is under the minimum recommended below, starting with a single service is the better choice.

FAQs

Common questions about Growth Partner

Why a minimum six-month term?

Because the effect of multi-channel work builds up over time. The first two months set up infrastructure and measurement, month three produces the first comparable data, and in the following months budget and content are redistributed on that basis. In less than six months it is hard to assess each channel's contribution reliably. For a single service (for example Google Ads alone) the minimum term is three months.

Who is my single contact, and how many people do I deal with?

You are assigned one account manager, who coordinates marketing, SEO, design and consulting. Day-to-day communication runs in a WhatsApp group, with a short weekly call and a monthly review meeting.

What is reported each month?

Return on ad spend (ROAS), customer acquisition cost (CAC), organic traffic and visibility for target queries, conversion rate, average basket, page and campaign performance, plus next month's plan. You can access the reporting dashboard at any time.

What happens if I do not continue after the contract?

All ad accounts, GA4, Search Console and the e-commerce infrastructure are yours. Account access is handed over and documentation shared, so you do not start from zero.

What budget can I start with?

Our recommended minimum monthly ad budget for the Growth Partner programme (as of October 2026) is TRY 25,000 for B2C e-commerce and TRY 40,000 for B2B; it varies by industry and target market. Ad spend is paid to the platforms separately; our service fee depends on scope and is set out in writing after the call.

How do you use AI?

We use AI tools for content drafts, creative variations, report summaries, customer segmentation and test analysis. Every output is checked by our team; AI is a tool that speeds the work up, and the responsibility stays with us.

First step

A 30-minute free growth call.

We assess where your brand stands today and decide together whether the Growth Partner programme suits you. The call is free.

Pan Innovation House

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