Pan Innovation House Pan Innovation House
Growth partner for gift and personalisation brands

We take your gift brand to customiser-powered e-commerce and Etsy exports.

In the gift market, the right customiser, fast shipping, occasion campaigns and Etsy store management decide who sells. Personalised gifts, corporate gifts, special occasions — we run it end to end.

Sound familiar?

The problems gift brands tell us about

The customiser doesn't work and orders arrive wrong

Customers personalise the product but the preview falls short; orders come through wrong and returns climb. The right customiser tool + approval flow are not in place.

We get overwhelmed on occasions (Mother's Day, Valentine's)

Pre-occasion orders exceed your capacity, then comes the dead season. Campaign planning, capacity management and a pre-order system are missing.

We opened on Etsy but the sales aren't coming

Etsy listings (title + tags + photos + SEO), Etsy Ads and store review management aren't being done. You're invisible.

Corporate gift sales are hard and there's no B2B channel

Year-end corporate gifting means orders of 100-1,000 units = major revenue. But a B2B portal, quoting system and corporate customer funnel are not in place.

The full package for the gift sector

Everything your gift brand needs

Every link in the chain, from customiser integration to Etsy exports, occasion campaigns to a corporate B2B channel.

The platforms we use in the gift sector

E-commerce + marketplace + social channels

Shopify Zakeke/Customily customiser
WooCommerce Custom customiser development
Etsy International marketplace for personalised and handmade products
Trendyol Turkish marketplace (gifts)
Hepsiburada Turkish marketplace
Amazon Handmade UK/US handmade category
Pinterest A visual discovery channel for gift ideas
Instagram Shopping Visual catalogue + Shop
2 offices Gaziantep HQ and London
TR + EN Delivered in Turkish and English
Tailored Scope written around your industry's channels
30 min Free initial call
What gift brands ask us

Gift brand digital growth — FAQ

Which tool is the customiser built with?

Zakeke or Customily for Shopify (both offer real-time 3D preview + font/colour/photo). A custom WordPress plugin or bespoke development for WooCommerce. Setup + design + training are on us.

How do we sell on Etsy from Türkiye?

Etsy accepts sellers based in Türkiye; payment and tax terms are confirmed at store opening under Etsy's current seller rules. We manage store setup, listings (title, 13 tags, SEO description), Etsy Ads, customer communication and international shipping integration end to end.

How do we manage our capacity around big occasions?

An "order X days ahead" rule (a 7-14 day cut-off before the occasion), a pre-order system, a capacity indicator ("last 50 orders"), an early-order discount. Campaigns start 4-6 weeks in advance.

How are corporate gifts sold B2B?

A B2B portal (Shopify Plus B2B or a WooCommerce B2B plugin), a corporate quote form, volume discounts, a brandable option (printing the client's logo), a sales-team CRM (HubSpot). We set up a year-end corporate campaign plan.

Does Pinterest really work for gifts?

Usually, yes; topics such as "gift ideas", "birthday gift" and "wedding favour" are searched often on Pinterest. We set up a Pinterest Business account + Pinterest Ads + rich pin integration.

Is AI-assisted personalisation possible?

It is technically possible, for example stylising a photo the customer uploads, or suggesting a personal message. We assess the need, cost and image rights with you during discovery.

A free initial call for your gift brand

Let's talk for 30 minutes — and map out your gift brand's digital growth roadmap together

We review your current customiser, Etsy store and occasion strategy and present 3 clear growth recommendations.

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Pan Innovation House

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+90 543 930 12 72

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