Customers buy food every month, but there's no subscription
Pet food, litter, vitamins and parasite products are repeat purchases. No subscription model is in place; customers are re-won every month.
Growth partner for pet shop and pet care brands
We grow your pet brand fast with pet food subscriptions and adorable content.
In the pet category, food subscriptions, the right content and a loyal community are everything. Petlebi-model e-commerce infrastructure, a pet-influencer network and performance marketing — from one team.
Sound familiar?
What pet brands tell us when they arrive
What do we do differently while Petlebi exists?
Petlebi is a giant. For niche/premium products (special diet food, organic treats) your own store can be strong — but the strategy is missing.
Our social media is weak; we can't produce the cute content
The pet category is among the most viral-friendly. Reels, TikTok and pet-influencer collaborations are missing.
Our ads look like a "pet food seller", not a brand
You're running generic product catalogue ads. There's no brand story, no pet-ownership lifestyle, no loyalty-building content.
The full package for pet
Everything your pet brand needs
From e-commerce infrastructure to the pet-influencer network, content production to the subscription model — every link.
01
Subscription-Powered E-Commerce
Food/litter subscriptions with Shopify + Recharge. Personalised product recommendations by pet type and age, automated delivery flows.
Service details → 02Instagram + TikTok Pet Content
Adorable pet content (Reels, TikTok), pet-ownership guides, customer pet UGC campaigns. 20+ creatives per month.
Service details → 03Meta Ads (Pet Owner Targeting)
Cat owners, dog owners and pet-interest segments. UGC + pet video creative, CAPI in place.
Service details → 04Google Ads (PMax + Shopping)
PMax + Shopping for specific searches such as "adult dog food" or "hypoallergenic cat food". Merchant Center setup.
Service details → 05Pet-Friendly Website
Filtering by pet type/age/breed, feeding guides, vet-approved content, certificate badges.
Service details → 06SEO and GEO
Organic traffic through pet care guides ("puppy feeding", "cat coat care"). Brand recommendations on ChatGPT/Perplexity.
Service details → 07Brand & Packaging
A warm, friendly, part-of-the-family brand identity for the pet category. Packaging design + a product labelling system.
Service details → 08Pet-Influencers & Strategy
A network of 30+ pet-influencers (cat/dog accounts), with contracts, briefs and ROI measurement. A 12-month growth roadmap.
Service details → The platforms we use in pet
E-commerce + marketplace + social channels
Shopify Recharge food subscriptions + Klaviyo
WooCommerce Flexible customisation
Petlebi Türkiye's leading pet marketplace
Trendyol Turkish marketplace (Pet category)
Hepsiburada Turkish marketplace
Amazon TR Domestic + EU FBA
Instagram Shopping Pet community + Shop tab
TikTok Shop Ideal for viral pet content
5+ Pet brand experience
30+ Pet-influencer network
+50% Repeat sales from subscriptions
20+ Reels/TikToks produced monthly
What pet brands ask
Pet digital growth — FAQ
Does a food subscription really work?
Ideal for pet food, litter and vitamins. Subscribers at a 10-20% discount via Recharge = 3-4x LTV. Customers stop worrying about running out, and loyalty grows.
Is our own store worth building when Petlebi exists?
Absolutely, for niche/premium products. For special diet food, organic treats and boutique accessories, your own store carries higher margins. Petlebi = a traffic source; your own store = loyalty + subscriptions.
Which social channels are best for pet?
Instagram Reels + TikTok (adorable pet content goes viral). Pinterest is secondary (pet care guides). No LinkedIn. We produce 20+ creatives per month.
Do you have a pet-influencer network?
We work with 30+ active pet accounts (cats/dogs/exotics), including specialist accounts in niche categories (dog training, cat behaviour). Contracts, creative briefs and ROI measurement come as standard.
Are there restrictions on health claims?
Medical claims such as "treats disease" are banned for pet products. We use soft benefit language such as "supports digestion" or "strengthens immunity". We write the policy-compliant ad copy.
How does a pet UGC campaign run?
Collecting pet photos and product usage videos from customers (hashtag + discount incentive), then using the best content as ad creative. UGC ads deliver 30-50% higher CTR.
A free consultation for your pet brand
Let's talk for 30 minutes — and map out your pet brand's digital growth roadmap together
We review your current e-commerce, subscription and social media setup, then present 3 clear growth recommendations.
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