In white goods, decision cycles are long and price comparison is intense. The right e-commerce infrastructure, Trendyol/Hepsiburada management, Google Shopping, warranty & delivery flows — from a single team.
In white goods, pricing is transparent and customers compare 5-10 sites. Differentiation needs more than price — warranty, delivery, installation, service — but the story never gets told.
You're an Arçelik/Vestel/Bosch dealer but have no e-commerce + social media of your own. You only sell to customers who walk into the offline store.
You can't appear in Shopping ads for specific model searches. Merchant Center and a product feed are not set up.
The order comes in, but the customer doesn't know when it will arrive or who will do the installation. A delivery tracking system, appointment system and installation notifications are missing.
Every link in the chain, from e-commerce infrastructure to Trendyol management, Google Shopping setup to the delivery flow.
Model comparison tables on Shopify/WooCommerce, warranty badges, delivery calendars, installation appointments, payment plans (card instalments + promissory notes).
Service details → 02Shopping ads on specific model searches. Merchant Center setup and product feed automation.
Service details → 03Local targeting (by city/district for dealers), retargeting flows (a 30-60 day decision window), catalogue ads.
Service details → 04UX that clearly shows you're the brand's dealer (authorised dealer badges), model filtering, a store locator (footfall for the offline store).
Service details → 05Product presentation videos, customer review content, "model X vs model Y" comparisons; monthly volume is agreed in the proposal.
Service details → 06Content that answers decision-support searches such as "how to choose a fridge" and "choosing a built-in oven". Placement in AI answers is not guaranteed; we track visibility in Search Console.
Service details → 07A trustworthy local identity for dealers/distributors that protects the parent brand. Logo, store signage, brochure system.
Service details → 08Offline store + online sales integration, Google Business Profile management, multi-dealer strategy.
Service details →Competing on price alone isn't sustainable. Three added value propositions: (1) Fast delivery + installation, (2) Extended warranty, (3) Authorised dealer assurance. We build that emphasis into your Trendyol store content + ad copy.
It depends on your dealership agreement and the brand's online sales policy, which we check against your agreement first. If online sales are not allowed, we set up an "Authorised Dealer" landing page with phone and WhatsApp routing instead of a store.
Opening a Merchant Center account + GTIN/MPN product codes + a product feed (XML or Google Sheet) + category certification (in some categories). Feed automation (stock refreshed nightly) + PMax campaigns.
Automatic SMS after the order (delivery date confirmation), an appointment system (mobile app or web), a 1-hour heads-up before installation, a post-installation survey. We measure the effect through satisfaction surveys and complaint numbers.
Very suitable. Amazon TR and UK/DE FBA. The small appliance category is big and brand competition is high, but there's room in product-specific niches. A+ content + PPC + review management as standard.
Google Business Profile optimisation (Q&A + posts + photos), local SEO ("Gaziantep white goods"), locally targeted ads, store visit campaigns. Online-to-offline conversion measurement as standard.
We review your current e-commerce, marketplace and delivery setup and present 3 clear growth recommendations.
