In white goods, decision cycles are long and price comparison is intense. The right ecommerce infrastructure, Trendyol/Hepsiburada management, Google Shopping, warranty & delivery flows — from a single team.
In white goods, pricing is transparent and customers compare 5-10 sites. Differentiation needs more than price — warranty, delivery, installation, service — but the story never gets told.
You're an Arçelik/Vestel/Bosch dealer but have no ecommerce + social media of your own. You only sell to customers who walk into the offline store.
You can't appear in Shopping ads for specific model searches. Merchant Center, product feed and category certification are missing.
The order comes in, but the customer doesn't know when it will arrive or who will do the installation. A delivery tracking system, appointment system and installation notifications are missing.
Every link in the chain, from ecommerce infrastructure to Trendyol management, Google Shopping setup to the delivery flow.
Model comparison tables on Shopify/WooCommerce, warranty badges, delivery calendars, installation appointments, payment plans (card instalments + promissory notes).
Service details → 02Shopping ads on specific model searches. Merchant Center setup, product feed automation, category certification.
Service details → 03Local targeting (by city/district for dealers), retargeting flows (a 30-60 day decision window), catalogue ads.
Service details → 04UX that clearly shows you're the brand's dealer (authorised dealer badges), model filtering, a store locator (footfall for the offline store).
Service details → 05Product presentation videos, customer review content, "model X vs model Y" comparisons. 12+ creatives per month.
Service details → 06Organic traffic on decision-support searches such as "best A++ fridge 2026" and "choosing a built-in oven". ChatGPT/Perplexity recommendations.
Service details → 07A trustworthy local identity for dealers/distributors that protects the parent brand. Logo, store signage, brochure system.
Service details → 08Offline store + online sales integration, Google Business Profile management, multi-dealer strategy.
Service details →Competing on price alone isn't sustainable. Three added value propositions: (1) Fast delivery + installation, (2) Extended warranty, (3) Authorised dealer assurance. We build that emphasis into your Trendyol store content + ad copy.
It depends on brand policy. Most dealers are free to sell through their own site (Arçelik runs a dealer support programme). Where the brand doesn't allow it, we set up an "Authorised Dealer" landing page + phone/WhatsApp routing instead of a store.
Opening a Merchant Center account + GTIN/MPN product codes + a product feed (XML or Google Sheet) + category certification (in some categories). Feed automation (stock refreshed nightly) + PMax campaigns.
Automatic SMS after the order (delivery date confirmation), an appointment system (mobile app or web), a 1-hour heads-up before installation, a post-installation survey. Customer satisfaction rises by 30%+.
Very suitable. Amazon TR and UK/DE FBA. The small appliance category is big and brand competition is high, but there's room in product-specific niches. A+ content + PPC + review management as standard.
Google Business Profile optimisation (Q&A + posts + photos), local SEO ("Gaziantep white goods"), locally targeted ads, store visit campaigns. Online-to-offline conversion measurement as standard.
We review your current ecommerce, marketplace and delivery setup and present 3 clear growth recommendations.
