Pan Innovation House Pan Innovation House
Growth partner for textile and apparel brands

We build your textile e-export and B2B sales channels with you.

We are a Gaziantep-based team with a second office in London. We bring your B2B portal, multilingual e-commerce site, marketplace operations and international advertising together under one roof.

Sound familiar?

What textile brands tell us when they ask for help

We produce, but we can't sell

The factory is strong and capacity is high, yet your digital sales channels are non-existent or very weak. From individual customers to corporate buyers, you have no presence online.

We're sinking on Trendyol/Amazon

You opened marketplace stores, but you have no team to optimise listings, content, pricing and advertising. You are invisible.

Our B2B customers can't reach us online

Wholesale customers still phone in asking you to "send a catalogue". There is no online B2B portal, price list or ordering system.

We want to export but don't know where to start

You want to enter the EU/UK/MENA markets; a multilingual site, international payments/shipping and Google Ads + Meta Ads targeting all require extra expertise.

The full package for textiles

Everything your textile brand needs, from a single team

You handle production; we handle digital growth. The 9 services below work as one integrated system, run by a single account manager.

01

B2B + B2C E-Commerce Infrastructure

Multilingual store, price lists, dealer/trade account management, MOQ, ERP integration. On Shopify, WooCommerce or Ideasoft — whichever suits your infrastructure.

Service details →
02

Corporate & E-Export Website

TR/EN/AR/RU languages, product catalogues, a B2B request-quote module, fast loading. Lighthouse 95+ target.

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03

Google Ads (Search + PMax + Shopping)

Geo-targeting for the EU/UK/MENA markets, Merchant Center integration, international conversion tracking.

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04

Meta Ads (B2C + B2B)

Instagram Shopping, video creative, lookalike audiences, CAPI integration. Creative production for textiles comes as standard.

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05

SEO and GEO (Multilingual)

Keyword analysis and multilingual pages that answer buyer searches such as "wholesale childrenswear Turkey" and "B2B home textile supplier". Placement in AI answers is not guaranteed; we track visibility in Search Console.

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06

Social Media

Instagram, TikTok, LinkedIn (B2B). Product shoots, lookbooks, campaign videos; monthly volume is agreed in the proposal.

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07

Brand Identity

From manufacturer identity to brand identity: naming, logo, brand book, product labelling system, lookbook design.

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08

B2B Portal & Automation

Dealer panel, order automation, shipping integration, ERP-linked stock sync. A mobile app where needed.

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09

Digital Strategy

A 12-month e-export roadmap: which markets, which channels, in which order. Monthly reviews.

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Platforms we specialise in for textiles

The e-commerce + marketplace ecosystem we work with

Shopify Multilingual + B2B Plus
WooCommerce Flexible B2B customisation
Ideasoft Local infrastructure for Türkiye
Trendyol TR + EU marketplace
Hepsiburada TR marketplace
Amazon (TR/UK/DE/US) FBA and FBM
Etsy Niche textile products
Alibaba B2B export
2 offices Gaziantep HQ and London
TR + EN Delivered in Turkish and English
Tailored Scope written around your industry's channels
30 min Free initial call
What textile brands ask us most

Frequently asked questions about digital growth in textiles

Can B2B and B2C be run from the same store?

Yes. On Shopify Plus, WooCommerce and Ideasoft B2B we can run B2C retail and B2B wholesale modules in parallel within the same store. Trade accounts, MOQs, price lists and payment terms are specific to B2B customers.

Which marketplace should we start with for textiles?

For the Turkish market, most brands start with Trendyol and Hepsiburada. For the EU, Amazon DE/UK + Etsy (niche products). For MENA, Noon. The order depends on product type, budget and production capacity; we give a sector-specific recommendation in the first call.

What are the minimum languages for multilingual e-commerce?

TR + EN as standard. Depending on your target market: DE/FR for the EU, AR for MENA, RU for the Russian market. Translation is done professionally and SEO-compliant (not just Google Translate).

What should our international Google Ads budget be?

For textiles we recommend a minimum of $1500 per month for B2B (lead-focused) and budgets starting from $3000 for B2C. A precise proposal based on budget, sector and market is given after a call.

We are a manufacturer and want to build a brand from scratch

Brand building is part of our scope: naming, logo, brand book, product labelling system, lookbook, packaging and a social media design language. Once the brand is in place, we build the digital growth work on top of it.

We work with an agency but everything is fragmented — what's the solution?

Most textile brands hand advertising, SEO, design and e-commerce operations to different agencies. The result: lost coordination. In our Growth Partner programme, the 4 disciplines meet in one team, with one account manager, in one WhatsApp group.

A free initial call for your textile brand

Let's talk for 30 minutes — and map your textile ecosystem together

We assess your current e-commerce, export and marketplace position and present 3 clear growth recommendations. No obligation.

Call now

Pan Innovation House

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+90 543 930 12 72

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