Pan Innovation House Pan Innovation House
Jewellery + Instagram Shopping

Sell your jewellery brand on Instagram with a premium feel.

Studio macro photography, on-model application videos, an Instagram Shopping catalogue and seasonal campaigns (Valentine's Day, wedding season, Mother's Day).

Sound familiar?

What Jewellery brands tell us when they come to us for help

  • Our jewellery photographs look ordinary, with no sense of the premium
  • Shopping is not switched on in Instagram, so products carry no tags
  • We do not plan seasonal campaigns, so we miss the opportunities
What is in the package?

What we deliver in the Instagram Shopping package for Jewellery

Clear scope, transparent pricing, measurable results — a fixed monthly package.

  • 01 Premium studio macro photography (15-20 products a month)
  • 02 Instagram Shopping catalogue and tagged post system
  • 03 On-model application videos (Reels)
  • 04 Seasonal campaign calendar (Valentine's Day, weddings, Mother's Day)
  • 05 Jewellery influencer collaborations (luxury segment)
Platforms we work with

The tool ecosystem for Jewellery Instagram Shopping

Instagram Business + Shopping
Pinterest (wedding inspiration)
Meta Pixel + CAPI
Facebook Catalog Manager
Frequently asked questions

Common questions about Jewellery Instagram Shopping

Is jewellery photography different?

Yes. Macro lenses, controlled lighting, 360° rotation and on-model shots. It calls for expertise beyond standard product photography.

Do high-value pieces sell through Instagram?

Yes, but only once trust is built. Contact with the studio, showing the piece on a video call, insured shipping and unconditional returns. All of these are set up as standard.

Which season is strongest?

Valentine's Day, Mother's Day, the wedding season (March to September) and New Year. The seasonal campaign budget is spread across the annual plan.

How effective is Pinterest for jewellery?

Very effective — particularly in the wedding and engagement inspiration category. Board strategy is part of the standard service.

A free 30-minute discovery call for your Jewellery brand

We review where your instagram shopping stands today and give you three concrete improvement recommendations. No obligation.

Call Free strategy call