Pan Innovation House Pan Innovation House
Clinic + Google Ads

Quality-first patient leads for your clinics through Google Ads.

The right keywords, pre-qualification and call tracking bring you qualified patients. Fully compliant with healthcare advertising regulations.

Sound familiar?

What Clinic brands tell us when they come to us for help

  • We run ads, but the leads that come in say they are "just looking"
  • Phone calls are not tied back to Google Ads, so we cannot calculate ROAS
  • Because of the restrictions in healthcare advertising regulations, we do not know which words we are allowed to use
What is in the package?

What we deliver in the Google Ads package for Clinic

Clear scope, transparent pricing, measurable results — a fixed monthly package.

  • 01 Search, Performance Max and Display campaign structure
  • 02 Keyword list compliant with healthcare advertising regulations
  • 03 Call tracking and Enhanced Conversions (phone call through to conversion)
  • 04 Lead Form Ads (qualified leads through pre-qualification questions)
  • 05 Audience segmentation (age, interest, lookalike)
Platforms we work with

The tool ecosystem for Clinic Google Ads

Google Ads (Search/PMax/Display)
Call Tracking
Google Lead Form Ads
GA4 Enhanced Conversions
Frequently asked questions

Common questions about Clinic Google Ads

How do you stay compliant with healthcare advertising regulations?

Prohibited words such as "guarantee" and "certain results" are never used. Before-and-after images never show the patient's face uncovered. Everything is approved in advance with your legal team.

How is lead quality improved?

Pre-qualification forms (budget, treatment, timing), niche audiences and specific landing pages. Quality improves by 30-50% within the first 3 months.

How are phone call conversions measured?

Call tracking assigns a dedicated phone number to each ad click. The call is then written back into Google Ads as a conversion.

Is this unsuitable for health tourism (international patients)?

Health tourism has a package of its own: a multilingual site (EN/AR/RU) plus Google Ads, Meta Ads and the WhatsApp Business API. See our industry page.

A free 30-minute discovery call for your Clinic brand

We review where your google ads stands today and give you three concrete improvement recommendations. No obligation.

Call Free strategy call