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Problem-led solution

Can't find your own brand name on Google?

You have a site, content and social media accounts, yet you are nowhere on Google. The cause usually comes down to a few technical problems: pages not indexed, slow loading, thin content, or missing titles and descriptions. In a free 30-minute review we show you the first findings; a detailed report needs Search Console access.

Symptoms

If any one of these applies to you

  • I search for my brand name on Google and I am not even in the first three pages
  • I have never looked at Search Console, and it may not even be set up
  • Organic traffic has been close to zero since the site launched
  • My site loads very slowly on mobile
  • Every page has the same title and description
  • I have heard of structured data (schema) but doubt my site has any
  • I was told my Lighthouse score is poor and I do not know what to do about it
  • I have never earned a backlink and do not know what "domain authority" means
The five SEO problems we check first

Common mistakes on sites that do not appear on Google

When a site does not appear on Google, these are the causes we check first: (1) a robots.txt block or noindex tag left over from development, (2) poor Core Web Vitals (for example the main content taking more than four seconds to load), (3) empty titles and descriptions, or the same ones copied across pages, (4) no structured data suited to each page type, (5) very little content on the home page and service pages. How quickly fixes show on Google depends on how often the pages are crawled, anywhere from days to months; rankings are not guaranteed.

Free SEO review

From a free review to a written SEO report

1. A free 30-minute review

We crawl your site from the outside and show you the first findings on indexing, speed and page structure in the call. The free part is this call and those first findings.

2. Search Console and GA4 access

For a detailed review you give us read-only access to Search Console and Google Analytics 4. If Search Console is not set up, we set it up with you free of charge. This review does not need personal data; we share a confidentiality undertaking in writing before access.

3. Technical crawl and written report

Within about two working days of access we crawl the site with Screaming Frog and Lighthouse alongside a manual review: technical problems, content and link profile. Findings become a written report in order of priority; its scope, and its fee if any, is agreed in writing during the free review.

4. A presentation call

We walk through the report, prioritise the three most critical steps and answer your questions.

5. Optional: continue with PAN

If you want, you continue with PAN to implement the recommendations. If you prefer, the report is yours and you implement it yourself.

What the audit makes clear

What you know for certain at the end of an SEO audit

Unclear before the audit Clear after the audit
Unknown whether the site is in Google's index Search Console set up and verified, with a report of which pages are not indexed and why
Unclear why the site loads slowly Core Web Vitals measured, with a list of the slowest pages
Unknown which searches you appear for The queries that earn impressions and clicks, and the keywords worth tracking
Titles and descriptions never checked A page-by-page list of missing, duplicated or overlong titles and descriptions
Structured data missing or broken A to-do list for Organization, Service and Article markup suited to each page type
AI-powered search never considered An assessment of whether pages answer questions directly, cite sources and can be crawled
Frequently asked questions

The questions we are asked most on this topic

What does a free SEO review cover?

A free SEO review is a 30-minute call in which we show you the first findings on why your site does not appear on Google. We crawl the site from the outside for the call; for the detailed review we take read-only access to Search Console and GA4, crawl the site with Screaming Frog, Lighthouse and a manual check, and prepare a written report in order of priority. The scope of that report, and its fee if any, is agreed in writing during the call.

How long does SEO take to show results?

There is no fixed timescale. Technical fixes show on Google as the pages are recrawled, which can take days or months; lasting visibility for competitive searches usually takes months of steady content and technical work. Rankings are not guaranteed; we report progress monthly from Search Console impressions, clicks and indexing data.

Do I need separate work to appear in AI answers?

According to Google, no: you do not need special files, special markup or a special writing style to appear in Google's generative AI features; the basic requirement is that a page is indexed and eligible to be shown with a snippet. So we fix indexing, speed and content quality first. Whether AI answers use your pages is the platforms' decision and is not guaranteed; we track visibility in Search Console.

When is a new site better than SEO fixes?

If your platform will not let you add content, has basic usability problems on mobile, or cannot give each service its own page, fixing it may cost more than rebuilding. We will tell you this in the review and compare both options on scope and timing.

What does the cost of SEO depend on?

The fee depends on the size of the site, the technical fixes needed, the monthly volume of content and the number of languages or cities targeted. After the first call we send the scope and fee as a written proposal.

Set aside 30 minutes for a free SEO review

The first 30-minute call is free and includes the first findings. The detailed report is prepared within about two working days of read-only access to Search Console and GA4; its scope, and its fee if any, is agreed in writing during the call.

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